We believe in
Integrity, tradition and responsibility
The company was founded in 2007 by Britt Goodall and Christina Thorbøll. Britt has lived in Vietnam for more than 20 years. Here she has built up a team who, together with her, are responsible for design and production.
With a local presence, Oi Soi Oi can ensure quality and proper production conditions. We have a fundamental passion for beautiful craftsmanship, combined with a desire to make a difference and to treat other people and our world with respect, we seek to utilize good craft traditions and keep them alive to create beautiful things that tell a story.
We do not want to mass produce in a factory, but produce in small family businesses where we know the people who work for us. We are loyal to the workshops and have been working with most of them for many years. We are proud that we have helped to ensure a better future for "our" Vietnamese families.
Join us in Vietnam
Design is not just design. It is a story about you, us and the world around us. Oi Soi Oi is also the story of relationships between people and cultures.fundamental to Oi Soi Oi is decency in relation to the people we work with. This applies to our customers, retailers and, not least, the people who produce Oi Soi Oi's products.
Most often, it is family-owned workshops in villages around Hanoi that produce for Oi Soi Oi. Proud craftsmanship traditions and many hours of careful work form the basis of each product. Britt - one half of Oi Soi Oi - has lived in Vietnam for more than 20 years. She and her team are responsible for design and production. They are based in the workshops and help to ensure quality and proper production conditions. We would like to take you behind the scene and share a bit of everyday life in Vietnam.
Handmade following proud traditions
All products are made by hand, following proud craftsmanship traditions and many hours of painstaking work.
Join us in Vietnam
Design is not just design. It is a story about you, us and the world around us. Oi Soi Oi is also the story of relationships between people and cultures.fundamental to Oi Soi Oi is decency in relation to the people we work with. This applies to our customers, retailers and, not least, the people who produce Oi Soi Oi's products.
Most often, it is family-owned workshops in villages around Hanoi that produce for Oi Soi Oi. Proud craftsmanship traditions and many hours of careful work form the basis of each product. Britt - one half of Oi Soi Oi - has lived in Vietnam for more than 20 years. She and her team are responsible for design and production. They are based in the workshops and help to ensure quality and proper production conditions. We would like to take you behind the scene and share a bit of everyday life in Vietnam.
Handmade following proud traditions
All products are made by hand, following proud craftsmanship traditions and many hours of painstaking work.
Our local presence
Our local presence helps to ensure quality and decent working conditions. In this way, we create design with attitude.
Decency in relation to the human being
Fundamental to Oi Soi Oi is decency in relation to the people we work with. This applies to our customers, of course, but just as much to the people who produce Oi Soi Oi's products.
Our local presence
Our local presence helps to ensure quality and decent working conditions. In this way, we create design with attitude.